Clover

Project Details

Branding design for a company of choise. For this assignment I picked the now sadly out of business Clover Studio, a video game development company. Each of their games had a strong personal style and recognisability. The challenge was bringing together all these different styles to a consistent whole.


After rigorous testing of different styles the end result is a pattern consisting of all the characters used in their games brought together in a consistent design. The silhouettes of these characters remain recognisable by displaying their most characteristic features.

Overview

  • Silhouettes developed in Adobe Illustrator

  • Hand placed pattern

  • Further branding based on this design

  • 2012